AHDB has proposed three broad priorities for its future pork sector levy spend, which is facing a significant reduction in the next financial year.
The levy body is forecasting that available pork funds will drop from about ยฃ10m in the current year to ยฃ8m in 2023/24, due mainly to a drop in pig numbers.
These numbers could change, as they both rely on forecasts, but there is no doubt there will be a substantial reduction in available funds and some current services will have to go or face cuts, AHDB Pork Sector chair Mike Sheldon told the NPAโs latest Pig Industry Group meeting.
With this in mind AHDB has proposed three over-arching priorities for its future pork levy spend, based on the response of the pig sector to the recent Shape the Future vote. These are:
โข Domestic marketing
โข Export markets
โข Pork sector reputation.
The areas of levy investment that will have to be reduced or stopped will therefore primarily be in โthe pre-farmgate areaโ, as guided by levy-payers in the Shape the Future response, Mr Sheldon said.
However, where some of these activities, for example, some the animal health and welfare projects, support the above priorities, such as the reputational work, they will have a stronger chance of being continued, he added.
The future of certain specific projects is being looked at, but Mr Sheldon stressed that no final decisions had yet been taken, and these will be subject to further discussion and feedback.
AHDB is planning an open meeting, primarily online, on November 10 to give levy payers a chance to discuss the proposals. โMore details will be released nearer the time, but mark this as a date in your diary,โ Mr Sheldon advised levy payers.