AHDB’s Meat Education Programme has now awarded over 10,000 certificates after a surge in popularity last year, due to Covid-19 restrictions enabling more learners to commit more time, leading to improved retention and successes across its programmes.
With the possibility of the latest nationwide lockdown restrictions continuing AHDB now expects  even more chefs, butchers and meat industry associates to take advantage of the training programme.
The free programme is for anyone in the meat industry, including butchers, meat suppliers, chefs and front of house colleagues’, to advance and hone their skills, such as providing cooking skills and practical and theoretical butchery for beef, lamb and pork, to offer the optimal customer service experience.
Rolled out to industry by a number of training providers, industry leading Crosby Management Training are strong advocates of the programme and offer it to some of the biggest players in the industry.
Mike Whitmore at Crosby Management Training said the AHDB Meat Education Programme is at the centre of its teachings: “We find it an invaluable tool in the training of our apprentices on many of our programmes and only ever receive excellent feedback from all our students. In fact once registered on the site, many choose to study and complete more than is required.”
Student George Turner of A Turner & Sons butchers said the course will allow him to join the family business:  “I have only completed 2 modules but have really enjoyed what I’ve completed so far, and I’ve already been able to apply what I’ve learnt into my day to day work.”
Experienced butcher’s Paul and Kevin Turner explained how the course offers a unique opportunity to modernise the 4th generation butchers with its focus on modern techniques, ideas and methods of butchery, enabling George to bring new enthusiasm to the business.
For more information or to sign up to AHDB’s Meat Education Programme visit https://ahdb.org.uk/mep