Tulip has announced that a £10 million investment in its Redruth site in Cornwall aims to improve capability and capacity, as part of wider strategy to create the UK’s leading bacon manufacturing centre of excellence.
The investment includes new high-speed slicing lines and new equipment and processes to reduce packaging costs and improve overall efficiency. On top of these upgrades, Redruth is also implementing additional skills training and bolstering its innovation capacity to drive NPD and ensure it will lead in meeting evolving consumer demands.
Part of the site’s innovation programme includes developing reduced salt, reduced nitrite and nitrite-free NPD.
Andrew Cracknell, Tulip’s CEO, said: “This investment, which comes on the back of a significant bacon contract win for Redruth, forms part of renewed customer focus as we look to drive growth for Tulip and with the challenging bacon category.
“It also demonstrates our on-going commitment to the Cornwall region and puts us in a robust position to grow the site & category in the years to come.”
The site employs around 500 people and Tulip said it has been based in the area since 1990.